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Shell Optimax benefits

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Posted by Robin Smith on March 1, 2005, 2:54 pm
Anyone know the benefits of Optimax and other branded Petrol/Gasoline
upsells. I'm trying to figure out the reality behind their claims of:

Better mileage
Better engine life

Can anyone offer guidance here?


Posted by Kevin Kirkeby on March 1, 2005, 9:46 pm
Here in Jacksonville there are three distributors. All fuel for gasoline
retailers in North Florida (Tallahassee to Tampa, Jacksonville to Vero Beach
(general geographic areas, not necessarily specific zone coverage) comes
from one of these three distributors. Gasoline branding and "special
mixtures" and more hype and marketing than anything else. The FTC has
extensively investigated and in fact, has filed cease and desist orders to
some of these companies.


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