The following update was sent by Ze’ev Drori to Tesla customers yesterday.
You know of course the saying “Good things are worth waiting for” … undoubtedly we were trying the truism of this adage longer than warranted, but we have broken the logjam. We are delivering the Roadster to our customers. Already 9 production Roadsters have […]

As you know a company is a living, breathing organism that constantly evolves in anticipation or in response to changing conditions. We are now moving ever so faster toward the establishment of full in-house manufacturing facilities initially for the Model S and in the process make Tesla a complete car maker. Of course not just […]

As we have focused over the last 6 months on the final stages of the Roadster launch, we have intentionally dialed back the public discussion on our sedan program. However, I can assure you that during that time, we have continued to make significant progress on several fronts. Our vehicle design and program development teams […]

Pour faire connaître notre Roadster en Europe un de nos angles est donc de le présenter à l’occasion des plus grands évènements de sport automobile en Europe. On insiste ainsi sur le fait
que cette voiture n’est pas une punition, c’est une voiture raison et surtout une voiture passion qui va convaincre les plus […]

One hectic week in June was all it took for the Tesla Roadster to make a lasting impression in northern Europe.
First stop was Norway where the environmental organization Bellona had invited Tesla Motors to show the roadster to European VIP’s at the C8 Climate Summit. The interest was overwhelming and VIPs like the former Norwegian […]

Suite à l’annonce de la commission de Bruxelles de faciliter l’homologation pour l’Union Européenne des voitures produites en petite série en 2009, nous avons donc décidé d’accélérer la commercialisation de notre Roadster sur le Vieux Continent.
Pour se faire et vu la concordance de temps, nous avons donc choisi comme terrain de présentation de […]

It has been several months since we have shared any progress updates on our powertrain development work and in particular how the “powertrain 1.5” program is progressing for the Roadster.
For those of you not thinking about this every day like we are the powertrain 1.5 is an improved motor, inverter and gearbox designed […]

The following is a letter that was sent to Tesla Roadster customers today to review key developments in the Roadster program.

Since we last provided a program update we have achieved an extraordinary milestone – on March 17th, the Tesla Roadster entered regular production. In this program update we will focus on a wide variety of […]

Last week we opened our first ever Tesla Store in Los Angeles on Santa Monica Blvd.
The Tesla Roadster is a revolutionary car and our Tesla Stores will be no less revolutionary as an automotive retail experience.

Store Front
What’s so different? Well, pretty much everything, but here’s the main idea. We want to create welcoming […]

As I fly back from Brussels and think about the last 9 days in Europe I am very encouraged by what we learned. One of the advantages of a startup operation is the ability to change direction and make decisions very quickly to adjust to the opportunities and risks that present themselves. The flip side […]